Discover the top 30 Email Marketing tools every business should consider in 2024. From automation and personalization to analytics and integration, these tools are designed to enhance your marketing strategy, boost engagement, and drive conversions. Whether you’re a startup or an established enterprise, these cutting-edge solutions will help you effectively reach and resonate with your audience. Explore the best options to elevate your email marketing game this year.
ActiveCampaign
- Features: Marketing automation, CRM, email, and sales
- Pricing: Starts at $9/month for 500 contacts
- Integrations: 850+ apps including Shopify, WordPress, Salesforce
- Pros: Advanced automation, lead scoring, site and event tracking
- Cons: Steep learning curve, expensive for large lists
- Website: https://www.activecampaign.com/
Constant Contact
- Features: Email marketing, social media, events, online donations
- Pricing: Starts at $20/month for 500 contacts
- Integrations: 400+ apps including Shopify, WordPress, Eventbrite
- Pros: Easy to use, great for small businesses and nonprofits
- Cons: Limited automation, no free plan
- Website: https://www.constantcontact.com/
ConvertKit
- Features: Email marketing, landing pages, forms, automations
- Pricing: Starts at $9/month for 300 subscribers
- Integrations: 80+ apps including WordPress, Teachable, Podia
- Pros: Great for bloggers and creators, visual automations
- Cons: Limited segmentation, no free plan
- Website: https://convertkit.com/
Drip
- Features: Ecommerce CRM, email marketing, marketing automation
- Pricing: Starts at $19/month for 500 subscribers
- Integrations: 100+ apps including Shopify, WooCommerce, Zapier
- Pros: Advanced ecommerce features, visual workflows
- Cons: Expensive for large lists, can be complex
- Website: https://www.drip.com/
GetResponse
- Features: Email marketing, landing pages, webinars, automation
- Pricing: Starts at $15/month for 1,000 subscribers
- Integrations: 100+ apps including WordPress, Salesforce, Shopify
- Pros: Affordable, great for webinars, landing pages
- Cons: Limited advanced features, no phone support
- Website: https://www.getresponse.com/
HubSpot
- Features: CRM, email marketing, landing pages, automation
- Pricing: Free plan available, paid plans start at $50/month
- Integrations: 1000+ apps including Shopify, WordPress, Salesforce
- Pros: Powerful CRM, great for inbound marketing
- Cons: Expensive, can be complex for small businesses
- Website: https://www.hubspot.com/
Klaviyo
- Features: Email marketing, SMS, segmentation, automation
- Pricing: Free for 250 contacts, paid plans start at $20/month
- Integrations: 200+ apps including Shopify, WooCommerce, Magento
- Pros: Advanced ecommerce features, great for SMS marketing
- Cons: Steep learning curve, expensive for large lists
- Website: https://www.klaviyo.com/
MailChimp
- Features: Email marketing, landing pages, forms, automation
- Pricing: Free for 2,000 contacts, paid plans start at $11/month
- Integrations: 200+ apps including Shopify, WordPress, Eventbrite
- Pros: Easy to use, great for beginners, affordable
- Cons: Limited advanced features, no phone support
- Website: https://mailchimp.com/
Mailjet
- Features: Email marketing, collaboration, real-time analytics
- Pricing: Free for 6,000 emails/month, paid plans start at $8.69/month
- Integrations: 100+ apps including Magento, Drupal, Zapier
- Pros: Affordable, great for teams, good deliverability
- Cons: Limited features compared to competitors
- Website: https://www.mailjet.com/
Mailpoet
- Features: Email marketing, newsletters, automated emails
- Pricing: Free for 1,000 subscribers, paid plans start at $19/month
- Integrations: WordPress, WooCommerce
- Pros: Easy to use for WordPress users, affordable
- Cons: Limited to WordPress, no advanced features
- Website: https://www.mailpoet.com/
Mailster
- Features: Email marketing, newsletters, automation
- Pricing: One-time fee of $59
- Integrations: WordPress
- Pros: Affordable one-time fee, great for WordPress users
- Cons: Limited to WordPress, no advanced features
- Website: https://mailster.co/
Omnisend
- Features: Email marketing, SMS, push notifications, automation
- Pricing: Free for 250 contacts, paid plans start at $16/month
- Integrations: 200+ apps including Shopify, WooCommerce, Magento
- Pros: Great for ecommerce, omnichannel marketing
- Cons: Limited advanced features, no phone support
- Website: https://www.omnisend.com/
Pardot
- Features: B2B marketing automation, email marketing, lead management
- Pricing: Quote-based, typically for enterprise businesses
- Integrations: Salesforce, 50+ apps including Eventbrite, GoToWebinar
- Pros: Powerful features for large B2B companies
- Cons: Expensive, complex, no free trial
- Website: https://www.pardot.com/
Sendinblue
- Features: Email marketing, SMS, chat, CRM
- Pricing: Free for 300 emails/day, paid plans start at $25/month
- Integrations: 100+ apps including Shopify, WooCommerce, Zapier
- Pros: Affordable, omnichannel marketing, good deliverability
- Cons: Limited advanced features, no phone support
- Website: https://www.sendinblue.com/
Sender
- Features: Email marketing, landing pages, automation, reports
- Pricing: Free for 2,500 contacts, paid plans start at $10/month
- Integrations: 50+ apps including Shopify, WooCommerce, Zapier
- Pros: Affordable, easy to use, good deliverability
- Cons: Limited advanced features, no phone support
- Website: https://sender.net/
Moosend
- Features: Email marketing, landing pages, automation, reports
- Pricing: Free for 1,000 subscribers, paid plans start at $8/month
- Integrations: 50+ apps including Shopify, WooCommerce, Salesforce
- Pros: Affordable, easy to use, good deliverability
- Cons: Limited advanced features, no phone support
- Website: https://moosend.com/
Mailgun
- Features: Transactional email API, email marketing
- Pricing: Pay-as-you-go, starts at $0.80/1,000 emails
- Integrations: 50+ apps including Salesforce, Zapier, Magento
- Pros: Affordable for transactional emails, good deliverability
- Cons: Limited email marketing features, no free plan
- Website: https://www.mailgun.com/
In conclusion, the 17 Best Email Marketing tools for every business in 2024 offer a range of features to enhance your marketing efforts. From automation and analytics to personalization and integration, these tools are essential for driving engagement and increasing conversions. Invest in the right tools to stay ahead in the competitive landscape and connect more effectively with your audience.
