Want to boost your Ecommerce sales? Discover the top dos & don’ts every virtual assistant for Ecommerce should follow when managing product listings. Start scaling smarter today.
Your Product Listings Could Be Killing Sales—Without You Even Realizing It
You’ve got great products, competitive prices and solid traffic but why are you not getting the sales that you anticipated?
The answer could be before your very eyes: your product descriptions.
In the hyper-competitive online market today, your listings are not just descriptions – they are digital salespeople. A poorly crafted title, a missing image, or ambiguous copy can cause even great products to shortchange themselves.
That’s why smart Ecommerce businesses are turning to ecommerce virtual assistant services to take control of their product listings—and turn browsers into buyers.
Listings Make or Break Your Online Store – Here’s Why
Whether you sell on Shopify, Amazon, Etsy, or any other platform, your product listings are often the first (and sometimes only) impression a customer gets. With attention spans shorter than ever, you’ve got seconds to make it count.
A well-crafted listing builds trust, highlights value, and makes buying feel easy. And a poorly done one? It confuses the shopper—or worse, pushes them to your competitors.
Crafting high-performing listings takes time, precision, and knowledge of what works. That’s where a virtual assistant for Ecommerce comes in.
VAs can refresh, optimize, and curate your listings daily, keeping your store in top shape and competitive without dipping into your budget.
Not all listing plans are created equal. Let’s go over the Do’s and Don’ts that every Ecommerce VA should be following to keep you ahead.
Here are some Dos & Don’ts every Ecommerce VA Should Follow
Dos
- 1. Write Clear, Keyword-Rich Product Titles
A good product title is customer-friendly and SEO-friendly. It must contain the brand name, product category, and an important feature or benefit. It needs to be instantly understandable and optimized for search engines. Your VA should incorporate relevant keywords that customers are likely to use when searching for your product. However, clarity should never be sacrificed for keyword stuffing.
Example: “Stainless Steel Insulated Water Bottle – 32 oz, Leak-Proof, BPA-Free”
- 2. Provide High-Quality, Consistent Images
Photos do sell. Your VA needs to ensure there are clean, well-lit photos with consistent branding, angles, and sizes on every listing.
- 3. Regularly Update Listings for Accuracy
Inventory changes, pricing shifts, or customer feedback? A good VA keeps all your listings updated and relevant.
- 4. Write Benefit-Oriented Descriptions
Prospects care about how your product will benefit them. Descriptions need real-life applications, major benefits, and what distinguishes the product.
- 5. Track Competitors & Stay updated
A forward-thinking VA keeps tabs on what your competitors are doing—and keeps your listings current to stay competitive.
Don’ts
- 1. Stuff Titles with Keywords
Over-stuffing titles with keywords will make them look spammy and unreliable. Make them readable and natural.
- 2. Share Only Manufacturer Photos
Manufacturer photos lack detail and personality. Custom or lifestyle shots sell so much better.
- 3. Copy & Paste Manufacturer Descriptions
Plagiarism is detrimental to SEO and doesn’t allow for brand personality. Your listings should feel uniquely yours.
- 4. Set It and Forget It
Ecommerce is fast-moving. Static listings go stale—and out of date quickly.
- 5. Be Behind the Times
Trends change quickly. Not keeping up may cause your listings to seem stale or out of touch.
With these do’s and don’ts, your virtual assistant can make product listings into money-making machines—and build a store that runs like a well-greased machine.
Want to Take Listings Off Your Plate?
If you’re wasting too much time on listing edits or stressing about conversions, it’s time to hire a pro.
Here at Ecommercally, we match early-stage businesses with experienced virtual assistants for Ecommerce who understand precisely how to craft, optimize, and maintain product listings that convert.
Whether you require assistance with a single marketplace or multiple marketplaces, our ecommerce virtual assistant services are nimbly designed, reasonably priced, and completely bespoke to meet the needs of your store.
Make sure your sales don’t get lost again. Let’s turn your listings into the highlight of your store.
Get the support you need – hire a VA and grow your business with ease.
