Challenges
The client faced several operational and marketing hurdles that slowed their ecommerce growth. Product research lacked consistency, and manual uploads delayed go-to-market speed. Their paid advertising campaigns were underperforming due to poor targeting, resulting in low ROAS. Without a daily system in place for sourcing and promotions, maintaining momentum became difficult. Additionally, limited in-house resources made it challenging to scale effectively.
Inconsistent Product Research – Difficulty in finding winning products daily.
Slow Product Uploads – Manual processes delayed listings on the store.
Poor ROAS from Ads – Paid campaigns weren’t delivering expected returns.
Low Product Visibility – Products lacked reach across digital platforms.
No Daily Operational Flow – Missing structure for sourcing and promotions.
Limited Team Capacity – Shortage of internal resources to handle growth.
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Solutions
To overcome these challenges, our ecommerce virtual assistant team stepped in with a structured daily workflow. We identified 4–5 high-potential products from AliExpress each day, uploaded them to the store, and linked them to paid marketing campaigns. Each ad was optimized for performance, resulting in improved visibility and higher ROAS. Our support streamlined daily operations, reduced manual work, and helped scale growth efficiently.
Daily Product Research – Identified 4–5 winning products from AliExpress every day.
Efficient Product Uploads – Handled all listings with speed and accuracy.
Optimized Paid Campaigns – Launched and managed high-ROAS advertising.
Improved Product Visibility – Ensured consistent exposure through targeted ads.
Streamlined Workflow – Built a system for daily sourcing, uploads, and promotions.
Full VA Support – Managed operations end-to-end to free up internal resources.
Result
The store expanded from just 20–22 products to over 1,000 listings, powered by daily product uploads and automation tools—including apps for reviews and optimization—boosting store credibility and variety.
The client now earns a 35% profit per product and runs high-performing Google Ads campaigns with an impressive 6.0X ROAS, driving scalable revenue through strategic paid media
Enhanced Customer Engagement and Conversion Funnel
With a wide product range, optimised listings, and consistent ad visibility, user engagement significantly improved. Customers now experience better browsing, more choices, and trust-building social proof—contributing to higher conversion rates and long-term brand loyalty.
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Frequently asked questions
Here are some of the most common questions we hear day to day.
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How did you scale the product count from 20 to over 1,000?
We used daily product research and uploading strategies through our virtual assistant team, supported by automation tools to streamline listings and optimize operations.
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What platforms do you use for product sourcing?
We primarily source from AliExpress, identifying 4–5 high-potential products daily that align with current trends and target audience demand.
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How do you manage product uploads efficiently?
Our VAs handle end-to-end uploading using ecommerce apps that automate tasks like bulk uploads, categorization, and review integration.
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What kind of profit margins can be expected?
With the right product strategy and advertising, our client achieved up to a 35% profit per product across a wide range of items.
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How effective are your paid marketing campaigns?
Our Google Ads strategy currently delivers a strong 6.0X ROAS by targeting the right audience, optimizing creatives, and tracking conversions.
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Can I scale my ecommerce store using your virtual assistant services?
Absolutely. Whether you’re starting small or already scaling, our virtual assistant support helps you grow product count, manage operations, and drive sales efficiently.
